The LEGO Firm History

The history of this LEGO enterprise begins in 1932 when ever Ole Kirk Christiansen, a Danish carpenter, decided to begin a business providing his solid wood toys door to door in the town of Billund, Denmark. He known as his start up business “Lego” – a combination of two Danish phrases, “leg godt, ” which recommended “play well. ”

In 1958, you can actually founder, Godtfred Kristiansen, trademarked a system for coupling the plastic stones that would afterwards become called PROFANO “Automatic Products Bricks. ” The invention allowed LEGO to make more diverse and complicated toys.

Following that, LEGO expanded it is offerings and began to appeal to both young boys and girls. It introduced a line of “Minifigures” in the mid-1970s that integrated human figures with posable arms, and in addition marketed rings sets pertaining to young girls.

Another expansion more than three decades ago saw the introduction of LEGO Space sets, here astronaut minifigures, rockets and spaceships, between other popular themes. It happened in 1999, the LEGO Group entered the Star Battles market, launching sets featuring the X-wing fighter and CONNECT Fighter.

Simply because the company grew, it necessary to increase it is ability to bring in new products quickly and effectively. To this end, it chosen management consultant Jorgen Vig Knudstorp.

He helped the corporation cut down on inventory and reduce creation time. This individual encouraged the company to build contact with main toy businesses, including Concentrate on, Wal-Mart and Toys ‘R’ Us.

This individual also released LEGO Creative ideas, an online community where supporters could present https://lego-x.com/2021/07/05/generated-post plans for new Profano sets that they wanted to look at produced. This allowed PROFANO to test the benefit of new thoughts and gain feedback prior to committing to them.